Blogger & Picasa Brands Ends, Google+ Push Born

Blogger to Google Blogs, Picasa to Google Photos

Say goodbye to the Picasa and Blogger names: Google intends to retire several non-Google name brands and rename them as Google products.

Blogger and Picasa will be renamed as part of a branding push following the release of Google+, the company's new social network. Blogger will be called Google Blogs and Picasa will become Google Photos.

�Picasa and Blogger were also Google acquisitions, although both companies have been part of the Google empire for far longer. Picasa was acquired in 2004 and Blogger (co-founded by Evan Williams of Twitter) was acquired in 2003 and is one of the top 10 most visited websites in the world. Although the rebranding could upset some existing customers, it also gives Google the ability to completely integrate both services into Google+.�

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Key to Get Higher Paying Adsense Ads

One of the main grouses by Google Adsense publishers is getting tons of low paying Ads. Most complains that Adsense pays peanuts but all the same, continues using Adsesne as their main source of blog monetization.

It Is Called Adsense Section Targeting

<!-- google_ad_section_start -->

<!-- google_ad_section_end -->

Adsense tells you to place the first line before your contents and the second line at the end of your contents. In doing so, Adsense bots will look only at your contents and decide on the kind of Ads to be shown. Without this instructions, Adsense bots will crawl all over your blog and you will end up with many unrelated Ads appearing in your post.

In most cases, everyone who use these codes will paste them in their Singles php file with the first line just before the and the second line immediately after. This will ensure Adsense bots do not stray away from the contents, so they will only pick keywords from the post contents.
But How Targeted Are Your Contents.

In the Adsense targeting page there is another line of code given by Google.

<!-- google_ad_section_start(weight=ignore) -->

This very useful piece of code is unfortunately seldom, if at all, used by many because of the way we have used the first 2 lines.

How to Add it to Blogger
You will surely want your Adsense ads relevant to keywords you used in title of the Blogger post.Many Bloggers do use important keywords in the article as well so i will tell you both techniques.

Section Targeting Title of Blogger Post
If you want your Adsense ads relevant to title of the post then apply below steps.
Go to Layout > Edit HTML from your blogger Dashboard.Check "Expand Widget Templates".Find the below code in your blogger template using browser Ctrl+F.

<data:post.title/>

Find all instances of the above code in the template.Usually blogger template contains three instances of above code.
Now add Adsense section targeting by replacing all instances of above code with below.

<!-- google_ad_section_start --><data:post.title/><!-- google_ad_section_end -->

Section Targeting Blogger Post Body Content
If you also want to show ads relevant to post content then you must also do below steps.

Find below code in your blogger template code.

<p><data:post.body/></p>

Now replace above code with the below code.

<p><!-- google_ad_section_start --><data:post.body/><!-- google_ad_section_end --></p>

I hope this tutorial will help you.If you have any problem in implementing it feel free to contact me.

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